The Amazon Code, otherwise known as the AZ Code (and its sister product, the AZ Formula) are junk products that come with a very high price on the Internet, which targets novice opportunity-seekers looking for a way to earn money quickly online. This information isn’t here to teach you how to scam people online, but to show you how to avoid being scammed. Please pay close attention to this article. It may save you lots of money!
Inside the Mind of an Online Crook
There’s no question about it. the advertising industry knows much more about you than you care to know. This is how they get the producer’s products out of the warehouse and into your home. The merchants and advertisers are the interface between the producer and the consumer. This is the accepted and normal way products get moved in all our stores, outlets, and places like Amazon and The Home Depot. It’s a legitimate way to push the products, create commerce and get you the goods you need and use.
Unfortunately not all products are worth the money you pay to have them. There is little else in commerce more insidious than that secret person on the street with his stolen good – or fake goods. But even worse is that secret person online who throws up convincing-looking products that promise the exact thing you’re looking for – a quick way to make money with little work involved.
Whilst this article refers to a recent product and scam that is 100% real, we are going to role-play the dialog during the development of this product. The role-playing bit is meant to give you a little behind-the-scenes peek at products like this…
…Here’s the Story…
>> “Why create a worthwhile product that takes all kinds of work to build, costs us a lot of money and time to develop when we could go online, search a topic about how to do something – Ahh! Here’s one… Importing goods from China and reselling them on Amazon! Muahahaha! That’s a good one!”
In their enlightenment, they begin…
Let’s Build a Product that Has Marginal Value…
>> “Okay, We have the topic. We have some websites that give us information on how to do this. Now let’s create our own version of this information based on what we have here. Let’s keep out all the hard stuff after all, our audience doesn’t want to put in any work. Let’s make them think this is easy stuff to do…”
In about a day’s time, shazam! They have the document. written up and edited.
Making the Most of the Information
>> “Okay, let’s split this thing up. We will create three pdf files out of it, the Main Guide, the Booster Guide and the Pro Guide. This way we will create an up-sell with a high price tag. We will put most of the information into the front-end product that will make our buyers think they’ve gotten something valuable when they see it, so they’ll likely get that Pro Guide too! Now, that guide only needs to be very short and have useful but very basic information that we’ve found on the Internet. Let’s charge $197 for the up-sell since these folks won’t have enough information from our other two guides. We’ll never see these people again. Some of them will want refunds but some of them are too dull to even know how to do that, so we will get some of this money. Let’s get to work guys!”
They’ve broken down the information. The first two guides are well over 100 pages long and have the pertinent stuff about exporting goods from China and how to resell it on Amazon. The up-sell guide – the Pro Guide comes out to 23 pages of fodder. They create nice looking covers for them and create the three pdf files.
A Title for the Product to Draw Them In!
>> “Okay, what do we name this product?”
>> “Ah!” beams one individual in the mastermind group, “It’s about selling on Amazon and it’s dealing with a mysterious place call ‘China.” Since we’re targeting American consumers who probably know very little about China and have probably heard of ‘the Davinci Code,’ let’s give it an air of mystery and call it, The Amazon Code!”
Whammo! The AZ Code is born!
Let’s Create Advertising that Will Knock Their Socks Off!
>> “Okay, we have our product now. It looks good. We should be able to put it up on Clickbank and let them do all the administrative work for this. We will get hungry affiliate marketers to push the product for us Even though the product is basic and for free, we will keep what it’s about a secret so it gives no time for buyers to look into it on the Internet. They won’t even think to do that, but we have a problem… How do we convince potential buyers and get affiliates to market it for us?”
The Advertising! Of Course! Let’s Hype This Thing Up and Throw a Few Lies into It!
The spokesman in the next mastermind session asks,
>> “Okay, how do we do the promotional campaign?”
Someone comes up with the idea,
>> “We are targeting an audience that feel like they are entitled to an endless stream of income from the Internet at the push of a button! Remember that these are American consumers and many of them have no idea what this stuff is all about so we can fool them Let’s hype these three pdf files into a ‘system’ to make it sound bigger than it really is.”
Another adds to this,
>> “Our audience doesn’t know how hard importing from China is. They don’t want to know about that, nor do they want to hear it. Let’s omit all that and put the new ends together. ‘You purchase our product, we do all the work for you, and you make $2,000 per day instantly! Tell them our ‘code’ will do it all, and in 8 months, they will be millionaires!”
Targeting the Advertising to the right folks
>> “Okay, how do we get the message to the right people?”
>> “It’s easy. Let’s pick up some marketing lists of email addresses of those who are known opportunity-seekers. These people must be inexperienced and naieve about which opportunities are legitimate and which ones aren’t. They must be up against it financially and want to get rich. Let’s make sure the email campaign has the following concepts in it. Of course, our sales video will have it too…
Did It REALLY Come Down Like This?
In the case of the AZ Code, the dialog shown here probably didn’t, but but the process did and the scam is real!
The above dialog is to show you how earlier advocates to this type of scam advertising and products figured out and perfected a highly effective model that is quite typical and is in widespread use today.
The folks who created the AZ Code product could have been a single person, and is probably more likely the case, but we don’t know that. The “owner” for this product is fictitious. This is most likely not the only product launched by this person(s). There is a very similar product (in the way the advertising is created and what the websites look alike) called the AZ Formula.
Whoever created this product used a time-tested, tried & truly effective method to scam unsuspecting folks out of their hard-earned money. The person or persons who made this know what they are doing, are quite experienced and make this their pastime and business.
The product’s campaign follows that known method. If you learn what to look for, you can certainly protect yourself from being scammed by stuff like this. It is but one of the ways you could be scammed, though it is a popular way to scam and being quite common, it is easy to spot once you know how it works.
My Final Thoughts…
However you’ve come to this post, I surely welcome you and I hope what I have brought up above has been helpful to you. I hope this information doesn’t get into the wrong hands because the intent of it being here is to reveal a trap to those who might otherwise miss it and get stung by it. I couldn’t begin to assess how many people lose many hundreds of dollars collectively in a year’s time to stuff like this.
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